Ventura Yachts teams with Owens A fresh Digital challenge Owens are pleased to announce the recent appointment by Ventura Yachts to partner in their digital marketing programme as a main dealer for the Ferretti Group. Owen founder Roy Roberts takes up the story: ”With a client base that covers everything from Superyacht Shipyards […]
Fresh ideas and a step-change is the solution to building back enquiries and sales After many interesting conversations across several market sectors served by the Owen Group, the question being asked to all of us in marketing is ’with trade shows off the radar, what are you doing about supporting prospecting, gaining new enquiries and building sales.’ […]
owenCreated inside the Covid-19 lockdown period by the team at Owen Superyacht Marketing and the marketing department at Hill Robinson, HarbouR news number six, is enthusiastically supported by Partner Nick Hill who has guided this industry- leading publication from small beginnings some five years ago to a substantial voice in the superyacht industry today. This […]
Owen Superyacht Marketing and the Owen Marketing Group would like to reach out to our clients and the superyacht community at this difficult time. Fit for business Our message is twofold. Firstly our business continuity statement: Our creative team are used to working at home, getting away from the distractions of the office to find […]
What started as an Owen design theme for crew T-shirts raises €16,000 for charity in 2019. A late evening phone call in 2015 from Michael Koppstein, who sadly passed away earlier in the year, started a process that saw the St Barths Yacht Club Youth Sailing Program benefit by €16,000 from the sale of St Barths Bucket Regatta posters for […]
Owens is marking a half-century of immersion in marine marketing around the globe 1969 was certainly a milestone year, the first man on the moon and the Beatles played their last gig on the roof. Also in a storage loft in Havant, Hampshire a young Roy Roberts set up Owens (his middle name) on the […]
Getting to grips with the fast moving marketing challenges, from multi-channel to customer journey mapping and more… Before I get into the details of the new way forward for Owen Superyacht Marketing have a careful think about the blog post here from Brian Solis: The new Kodak Moment is when your customers change, and you […]